Post by account_disabled on Feb 27, 2024 0:30:21 GMT -6
The task of any brand after the quarantine is to survive the crisis and get out of it with minimal losses. At the same time, you need to remember that a crisis occurs specifically for your business if the world has changed, and you have not. To help you adjust to the new reality, Webpromo has prepared an "anti-rating" of recommendations 5 things brands can't do after quarantine: 1. Cut the budget for advertising and marketing. Many companies are tempted to cut costs on marketing and promotion. And this can be their main mistake, because the entire sales channels will be cut off. The fact is that during a crisis, businesses with the highest turnover win.
Those who can quickly sell a product/service, get money, reinvest it in advertising and sell. This can only be achieved with the help of EL Salvador Mobile Number List advertising and marketing - key sales tools Importantly! Marketing has also adapted to the quarantine and provides business with the opportunity to save and optimize processes. Every dollar invested can bring a tremendous return. Read moreon budget allocation in crisis conditions a Webpromo specialist told earlier. If we talk about what type of promotion is worth investing in, then leadership is based on targeted performance tools.
It also makes sense to allocate part of the budget to image advertising to rebuild communication with customers. 2. Focus on competitors. If your competitors cut advertising budgets and do not adapt their image on the Internet to new realities, do not follow their example. On the contrary, in these conditions, your brand will have more room for maneuver. What does it mean? Start making the most of Internet communications while the entry threshold is down. This will allow you to increase your own market share faster. Yes, it's time to invest in SEO and contextual advertising. While competitors stop optimizing the site, there is a chance to climb to the top positions in Google and Yandex. It's the same in context.
Those who can quickly sell a product/service, get money, reinvest it in advertising and sell. This can only be achieved with the help of EL Salvador Mobile Number List advertising and marketing - key sales tools Importantly! Marketing has also adapted to the quarantine and provides business with the opportunity to save and optimize processes. Every dollar invested can bring a tremendous return. Read moreon budget allocation in crisis conditions a Webpromo specialist told earlier. If we talk about what type of promotion is worth investing in, then leadership is based on targeted performance tools.
It also makes sense to allocate part of the budget to image advertising to rebuild communication with customers. 2. Focus on competitors. If your competitors cut advertising budgets and do not adapt their image on the Internet to new realities, do not follow their example. On the contrary, in these conditions, your brand will have more room for maneuver. What does it mean? Start making the most of Internet communications while the entry threshold is down. This will allow you to increase your own market share faster. Yes, it's time to invest in SEO and contextual advertising. While competitors stop optimizing the site, there is a chance to climb to the top positions in Google and Yandex. It's the same in context.