Post by account_disabled on Dec 25, 2023 23:31:13 GMT -6
Effective website positioning does not exist without hard data and analytics. They are used by SEO specialists regardless of their seniority and market experience. What is SEO analytics and what areas and indicators does it cover? Let's check the basics of web analytics in the positioning of stores and websites. DO YOU WANT TO BOOST YOUR WEBSITE? Take advantage of individual expert advice Do you want to increase your company's results? Take advantage of the support of our experts and discover the full capabilities of your website. Learn free tips from Visible Range: Positioning Google Ads campaigns UX optimization MAKE AN APPOINTMENT FOR A FREE AUDIT visible 54 Website analytics in SEO - what is it? Web analytics in SEO is the process of collecting and analyzing data , the purpose of which is to verify the effectiveness of positioning and website performance in organic results in terms of various parameters (e.g. visibility, traffic, sales, etc.).
Effective SEO analytics allows you to identify areas WhatsApp Number List requiring optimization and which you should focus on to improve the effectiveness of your activities. Why is analytics in SEO important? Hard data from analytical tools allows you to better plan your SEO strategy and prevents you from working in the dark. Thanks to analytics in positioning: you can check whether you are heading in the right direction and your actions are bringing the expected effect, you reduce the risk of making mistakes and choosing the wrong strategy, you will check what content in positioning generates the greatest engagement, you will verify the activities of your competitors, you will find out which actions give the best results, you will see how to increase sales, you will find areas requiring optimization, you can initially estimate the expected effects of specific actions.
Analytics in positioning - visibility Visibility is one of the most important indicators of positioning effectiveness at every stage of SEO strategy implementation. SEO analytics for visibility includes: trends of change - increase or decrease in visibility, verification of the current position of a given keyword and URL. How to check visibility in positioning using SEO analytics? Use the Senuto tool. After entering the URL of your website, you will receive: a graph showing how visibility has changed over time, tables showing the biggest increases and the biggest declines for key phrases. Using them, you can assess whether visibility is increasing or decreasing and implement corrective actions if necessary. Visibility chart in Senuto, [source: senuto.pl] Position changes in Senuto presented in table form, [source: senuto.pl] SEO analytics - traffic How to check website traffic? You can also use SEO analytics for this purpose. It is best to verify the traffic on your website using the free Google Analytics tool.
Effective SEO analytics allows you to identify areas WhatsApp Number List requiring optimization and which you should focus on to improve the effectiveness of your activities. Why is analytics in SEO important? Hard data from analytical tools allows you to better plan your SEO strategy and prevents you from working in the dark. Thanks to analytics in positioning: you can check whether you are heading in the right direction and your actions are bringing the expected effect, you reduce the risk of making mistakes and choosing the wrong strategy, you will check what content in positioning generates the greatest engagement, you will verify the activities of your competitors, you will find out which actions give the best results, you will see how to increase sales, you will find areas requiring optimization, you can initially estimate the expected effects of specific actions.
Analytics in positioning - visibility Visibility is one of the most important indicators of positioning effectiveness at every stage of SEO strategy implementation. SEO analytics for visibility includes: trends of change - increase or decrease in visibility, verification of the current position of a given keyword and URL. How to check visibility in positioning using SEO analytics? Use the Senuto tool. After entering the URL of your website, you will receive: a graph showing how visibility has changed over time, tables showing the biggest increases and the biggest declines for key phrases. Using them, you can assess whether visibility is increasing or decreasing and implement corrective actions if necessary. Visibility chart in Senuto, [source: senuto.pl] Position changes in Senuto presented in table form, [source: senuto.pl] SEO analytics - traffic How to check website traffic? You can also use SEO analytics for this purpose. It is best to verify the traffic on your website using the free Google Analytics tool.
